When we hired a few months ago, we posted a job advert out on our own social media channels and received more than 80 applications. There were far more plausible candidates than we ever bargained for – which meant it took a lot to stand out.
Clearly, now is a challenging time for the industry, and for the time being, there are more people out there looking for a job than there are jobs available. Having gone through the hiring process, we’ve summed up 10 questions to ask yourself when you’re applying for a new role in marketing, with us or with anyone else.
1. Do I know the name of the company I’m applying to?
A few people called our company by the wrong name (“hi WeareStory team!). Suffice to say, it was a bit of an uphill battle from there.
2. Do I really want to work with Story Shop?
If the answer’s no, don’t bother applying. There are too many people enthusiastic for a job to be aloof or hard to get in an interview. Those who were enthusiastic stood out.
3. Do I understand what type of company I’m applying to?
I’m sure there are still some people who like to be called Sir/Madam but we are not them. That’s a tell-tale sign you know nothing about us.
4. Do I have the time to dedicate to the task?
If you get the opportunity to do a task – knock it out of the park or don’t do it. Other people will give it everything.
5. Have I researched the company’s history and clients?
If we don’t have to spend time telling you about the company, you have more to impress.
6. Am I showing my authentic self?
We wanted to hire people who we could not only work well with but could bring different viewpoints to the table. Personality matters and people can tell when you’re pretending to be something you aren’t.
7. Am I confident in what I’m presenting?
Our job is to make sure that every touchpoint of a company shows them in the best light. Bland boring word docs won’t fill agencies with confidence. Be creative. Be bespoke.
8. Will they remember me?
Do something to make your mark. Those who came with creative leave-behinds really impressed us.
9. How do my social channels look?
If you’re looking for a job in marketing, people hiring will probably take a look.
10. Should I follow-up?
Yes. Don’t be pushy but it really helps you stand out from the crowd.
To apply for a role at Story Shop, tell us your Story at firstname.lastname@example.org. Or you can sign up to our newsletter to see what we’re up to!